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Avaya Lends its Communications Expertise to Building Strategic Contact Centres

  • Intelligent communications applications to transform contact centres from cost centres into strategic assets that drive business value

For Immediate Release: 31-Oct-2006

Media Relations:
Linda Motherwell
Avaya
+61 2 9352 9107
motherwell@avaya.com

AUSTRALIA– Delivered today at the kick-off of a three-day Australian roadshow, Avaya Inc. (NYSE:AV), a leading global provider of business communications applications, systems and services, today urged Australian enterprises to consider the competitive advantage of embedding intelligent communications applications into the fabric of the contact centre to create a strategic asset.

A strategic contact centre is one that is tightly aligned with business requirements and is able to match every customer with the right solution every time. A major enabler is the emergence of a new breed of contact centre applications embedded with best-of-breed communications technologies. Contact canters of the future will be differentiated on how effectively they use these intelligent business communications applications to improve customer service, while reducing costs.

“Today, the contact centre is the epicentre of any enterprise as it is where the majority of customer interactions take place,” said Laura DiSciullo, Vice President, Customer Service Applications, Avaya Inc. “Avaya is supporting companies create a competitive advantage through the strategic use of customer service. Our job is to put communications at the heart of business and help contact centres deliver differentiated customer service and achieve profitable growth by making their agents more productive, their processes more intelligent and their customers more satisfied.”

In Australia, intelligent communications applications from Avaya are helping enterprises build customer loyalty and maintain long term relationships.

Two key applications are :

  • Avaya Self Service applications are built on open standards to leverage existing systems to deliver seamless, responsive, accurate interactive self-service support. It combines user friendly speech recognition and keypad/touchtone solutions to make things easier for customers and enhance agent productivity, potentially lowering the cost of each customer interaction by up to 80% 1 . In a market climate characterized by skills shortages, Avaya’s self service technology enables Australian enterprises to automate many processes thereby freeing up skilled contact centre agents to deal with the complex or high value customer contacts.
  • Avaya Proactive Contact’s integrated outbound and blended communications solutions boost agent productivity and reduce costs while leveraging existing technology. With Avaya Virtual Agent, businesses can integrate Proactive Contact with Interactive Response to proactively reach out with important information that customers need, from appointment reminders and flight change updates to renewal or past due notices and more.

At the same time, Avaya recommends that contact centres take a Service Oriented Architecture (SOA) approach to their infrastructure which enables systems to be tested, installed and deployed up to 30% 2 faster than traditional systems with Avaya’s repeatable, scalable applications. Efficiencies can be built right into business processes by embedding Avaya customer care applications within SOAs, thereby automating many of the activities that used to require personal calling or contact. This has helped some Avaya customers to achieve increases in revenue of up to 30% 3 .

The Avaya Contact Centre Roadshow is taking place in the following cities:

Melbourne - Tuesday 31 October 2006
Langham Hotel, 1 Southgate Avenue

Brisbane - Wednesday 1 November 2006
Novotel Hotel, 200 Creek Street

Sydney - Thursday 2 November 2006
Four Seasons Hotel, 199 George Street

7:30am to 10:15am
A plated breakfast will be served.

1Datamonitor, An Introductory Guide to Speech Recognition Solutions, August 2006
2Language Line Case Study, 2006
3Avaya Case Study, International Speedway Corporation, 2006

About Avaya
Avaya Inc. designs, builds and manages communications networks for more than 1 million businesses worldwide, including over 90 percent of the FORTUNE 500®. Focused on businesses large to small, Avaya is a world leader in secure and reliable Internet Protocol (IP) Telephony systems and communications software applications and services.

Driving the convergence of voice and data communications with business applications - and distinguished by comprehensive worldwide services - Avaya helps customers leverage existing and new networks to achieve superior business results. For more information visit the Avaya website: www.avaya.com.au


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